Y/OUR STORY | The Next Generation of Press Distribution

In this session we’ll look at:
• Then and Now: Early experiences with multimedia in press releases versus capabilities and engagement with this tactic today.
• Real Life Examples: Successful campaigns or engagements with a Media Snippet or multimedia-rich Press Release at their core.
• Best Practices: What types of releases work best for multimedia? How can multimedia bring your press release to life.

Panelists:
Corinne Schmid, Head of Product Marketing – Scribble Live
Rudy De La Garza, COO – PRConnect